Just months after the devastating 2010 earthquake, Spectrum Media was on the ground in Haiti helping the government organize and expand communications with the 1.5 million homeless Haitians living in tent camps. Our projects included helping to coordinate a multi-pronged effort to deliver urgent information on crime and disease prevention, storm and flood preparation, as well as practical information on tent repair and other survival tools for daily living, which were shown in tent camp screenings during last summer’s World Cup matches. As part of that effort, we helped improve the working relationship in communications between the government and the UN organizations.

When the cholera epidemic hit Haiti, we helped to coordinate an ambitious multi-media campaign to reduce fatalities. We worked with key government ministries and the international aid community on a campaign that included radio and TV ads and programs, tent camp screenings, sound trucks and theater programs, hot lines and daily cell phone alerts.

We also produced videos and designed an effective training program on communications for the mayors of Haiti’s largest cities, who must deal daily with urgent personal and logistical challenges among their constituents.